STAGING
← Back to press
This article was machine-translated and has not been reviewed yet. Read the original

Press release ·

The world's laziest cat gets a job: waking Sweden's forgotten phones

Share
An orange vintage Garfield telephone lying on a table with its cord in view
The prize: a genuine vintage Garfield phone in working order. Photo: Barnluren, free for editorial use.

Stockholm, Sweden · 16 September 2026 · For immediate release

Barnluren is giving away a genuine vintage Garfield phone, the world's laziest cat as a working telephone. The point is not nostalgia. It is to get Swedes to open their storage rooms.

In many Swedish homes a working landline phone sits in a wardrobe, a basement or a drawer, doing nothing. Barnluren takes them in, checks and cleans them, and lets them ring again in the home of a child who does not have a mobile phone. Now there is a reason to actually go and fetch that phone: a prize draw for what may be the cutest phone in the world.

Entry is free and open until 13 October at barnluren.com/kretsloppet/tavling. The prize is a genuine vintage Garfield phone in working order, plus a Barnluren subscription for life, so the cat can ring for a child instead of sitting in the attic.

"A phone that was built to ring for fifty years should not be lying in a box. We want people to go up to the attic and fetch their phones, and for that they need a reason. Garfield is that reason," says Greg Chrystall, co-founder of Barnluren.

How the loop works

Anyone with an old landline phone fills in a short form at barnluren.com/kretsloppet and gets a PostNord QR code straight away. The service point prints the label, and shipping is free.

At Barnluren the phone is tested and cleaned. Then it is put up for adoption, where a new family is waiting.

When the child outgrows the phone, you can send it in again, so that it rings on in the next family. A phone never leaves the loop.

About the draw

  • Period: 15 September to 13 October 2026
  • Prize: a genuine vintage Garfield phone, used and in working order, worth about SEK 1,500, plus a free Barnluren subscription for one household for as long as the service operates
  • Entry: free, no purchase necessary, one entry per person, 18 or older and resident in Sweden
  • Extra chances: sharing your personal link gives one extra chance per friend who enters, up to five
  • Draw: at random within seven days after the draw closes
  • Terms: barnluren.com/kretsloppet/tavling/villkor

What Barnluren is

Barnluren is a landline phone for the home, connected over Wi-Fi to a closed network. The child only calls contacts the parents have approved: friends who also have a Barnluren, handset to handset, and family who answer in a free app. No screen, no open internet, no connection to the ordinary phone network. The handset can be an analogue phone the family already owns, or one that has been round the loop.

The first thing a child does with a phone of their own is call a friend. That is why Barnluren now builds telephone clubs: classes, teams and neighbourhoods where several families get one at the same time, so the children end up in each other's phone books and call each other without a mobile.

Calls are never recorded, and the only information stored about the child is a first name. The service runs on Barnluren's own infrastructure in the EU, with no advertising and no sale of data. Barnluren is a closed network and cannot call external numbers, including the emergency number 112.

About Barnluren. A screen-free way for children to stay in touch with family and friends. Founded in Stockholm in 2025 by Greg Chrystall and Ivan Soltic; Andreas Tael joined as co-founder in 2026. Operated by Barnluren 555 AB (reg. no. 559480-7827). Barnluren ships to Sweden, Denmark, Finland and Spain.

Press contact: Greg Chrystall · [email protected] · +46 70 969 09 86 · Press images: barnluren.com/press

Download as PDF EN SV